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Gartner Market Guide 2024

Gartner® Market Guide for Consent Management

This independent review will allow you to clearly understand the market and evaluate leading universal CMP solutions capabilities so you can make a balanced, innovative product decision.

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TRENDING

failing US privacy law

US state laws are failing, and it impacts your business

Nearly half of state privacy laws aren’t protecting consumer data – find out which are failing and why it impacts your business growth…

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The ROI of consent management

The ROI of consent management

Understand the key factors to consider when looking at the ROI of consent management projects, justifying the bottom-line

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Cassie founder joined by Deloitte in webinar on Universal Consent

Cassie founder joined by Deloitte in webinar on Universal Consent

Cassie announces upcoming webinar on Universal Consent hosted by founder and featuring guest panelists from Deloitte

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US state legislation privacy tracker Risk and Compliance

US State legislation privacy tracker

Our U.S. State Privacy Legislation Tracker monitors proposed and enacted state-level privacy laws and how it will affect businesses.

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Montana Compliance

Montana strengthens Consumer Data Privacy Act: Expanded scope, enhanced obligations, and increased protection for minors

Montana has passed SB 297, making amendments to the Montana Consumer Data Privacy Act (MCDPA) that will take effect from 1 October 2025.

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digital strategy Marketing

Why marketers need to move to a privacy-first digital strategy with Consent Management

Learn how marketers can build a privacy-first digital strategy with a Consent and Preference Management (CPM) solution.

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cookie banner symmetry Cookies

The art (and requirements) of symmetry in cookie banners

Learn how the concept of symmetry is critical in cookie consent compliance and how dark patterns can increase the risk of regulatory fines.

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ai personalization Marketing

Data privacy: The secret to AI-driven personalized marketing

Generative AI allows more personalization that could lead to higher conversion rates, but can’t be utilized without considering data privacy.

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Chile Compliance

Chile’s new data protection law: Expanded scope, more flexibility, and much higher fines

Chile’s Law 21,719 strengthens data privacy by aligning with global standards and granting residents with enhanced data privacy rights.

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digital clone Artificial Intelligence

Digital clones: Navigating the data protection and privacy issues

As AI technologies improve, digital clones will likely be implemented across a variety of industries, but what are the privacy implications?

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open banking consent management Financial Services

Managing consent in Open Banking: Challenges and best practices

As Open Banking continues to evolve, compliance teams need to rethink how consent is captured and governed across the entire ecosystem.

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noyb Compliance

Campaign group noyb takes on Meta over AI training under ‘legitimate interests’

Privacy campaign group noyb alleges that Meta’s plans to train its AI on user data based on ‘legitimate interests’ would violate GDPR.

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automated decision making Compliance

CPPA further refines draft CCPA regulations: Focus on ‘automated decision-making technology’ (ADMT)

The CPPA has released another iteration of its proposed regulations under the CCPA, which introduce ‘Automated decision-making technology’.

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Consent and preference management scorecard Risk and Compliance

Consent and Preference Management Scorecard

Download our Consent and Preference Management Platform Scorecard for when you are in the vendor selection process.

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Cassie Developer HUB

Explore Cassie’s API documentation in our dedicated Developer HUB, here you will find guides, recipes and API references.

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